Selling Your Palm Desert
Area Home
Home prices in California are still falling and nobody is seriously arguing that they will be coming back up any time soon. Bloomberg reported an 8.2% decline in May, 2011 (Bloomberg.com, 13 June 2011), observing that the fundamental drivers of housing demand have yet to strengthen. Unemployment, tight credit and buyer anxiety will keep the downward pressure on.
Unfortunately, all signs point to prices falling still further. Gary Shilling has predicted another 20%! (Business Insider, 26 March 2011). Instead of recovery, Shilling points out that excess inventory will fuel continued decline. His advice: sell yesterday.
However, you are positioned better than many homeowners who are thinking of selling in this market. There is a demand for homes in our desert — we know it's a great place to live. Even better, we attract buyers from all of the world, many of whom will be paying cash for their homes, thereby avoiding the difficulties of getting a loan in today's tight credit market.
Despite all of the bad news, your house can sell in this market. I'll show you how. Send me an email or give me a call and I will do a Comparative Market Analysis for you. There is no cost or obligation to you for this service. Let's find out where you stand in this rough market.
You are ready to sell NOW
We have all heard the news — selling a home today is a challenge. Now more than ever, it takes both a motivated seller and motivated agent to get a house SOLD.
Buyers are still looking for homes in the Palm Desert area. We attract first time buyers in communities like North Indio who can scoop up a nearly new home; active seniors are still flocking to Sun City and Sun City Shadow Hills. Some buyers are looking for the privacy offered in many of our Rancho Mirage communities or the resort lifestyle of Palm Springs. Our Coachella Valley is unique in the variety of homes available. There truly is something for everyone here.
Our job is to make your home is the one buyers just cannot resist.
Our Dynamic Sales Program
It Takes A Lot More Than Sticking a For Sale Sign in the Yard
Please contact me to set up an appointment to learn about our Dynamic Sales Program that we will customize just for your home. Nobody will work harder to get your home sold!
How We Will Sell Your Home in This Tough Market
- Extreme Internet Exposure
- Most buyers these days start their home searches online. But, internet marketing of your home is so much more than just Realtor.com. Your listing will appear there, of course. But, it will also be seen when buyers visit Trulia, Zillow and numerous other home buying sites.
- The importance of internet marketing in our area can't be overemphasized. Our Coachella Valley attracts buyers from all over the world. The very first exposure they will have to your home is via computer, which leads us to the topic of photos.
- High Quality Photos and Text
- We've all seen them — truly dreadful house photos on Realtor.com and other real estate web sites. Remember, a buyer's very first impression of your home comes from the photo your agent chooses to be the primary picture. It must show off your home to its best advantage! If it doesn't, the buyer simply scrolls right on to the next one.
- Our listing descriptions are well crafted and edited to provide maximum impact and interest. No embarrassing misspellings or typos. No excuses. We also have an award winning photographer on our team to ensure your home is presented to the world looking its very best.
- Direct Mailings, Flyers and More
- No empty flyer boxes in front of our listings. We also send mailers out regularly as well as Just Listed post cards to potential buyers.
- Agent Professionalism- Your agent has to be available, not only to you, but to buyers and agents representing potential buyers. We answer our phone and emails. We return phone calls and we cooperate with other agents. We are a friendly office, which can mean all the difference. We want agents to bring us buyers for your home, so we make it easy and pleasant for them to do so.
- Dynamic Pricing
- In the current market, the single most important thing you can do is price your home correctly. We work closely with banks writing price opinions so I am in touch with current values on a daily basis. Our goal is to get you the highest possible sales price by attracting the right buyer. Pricing your home too low costs you money. Pricing it too high helps sell other properties. Send me an email or give me a call and I will do a Comparative Market Analysis for you. There is no cost or obligation to you for this service.
